Officially I am an employee. I collect a base, get a W2, and am regulated by corporate HR policies. But....I am a franchise. The rules, to me, aren't exactly intended for me. I have been trained to ignore the metaphorical and actual "No Soliciting" signs that exist in the world. I must tell C-level executives that they are wrong (often). I often operate outside of many of the norms of the 'social contract'. I must contact total strangers, and let them know that the research I have done on their company leads me to believe they are missing something. I must ask for the opportunity to interview a client to see if they are worth spending more of my time with. I will set my own schedule, my day may start at 7am. It may start at 10am. It might end in the wee hours of the morning. If I want to go get a milkshake at 2pm in the afternoon, I do so.These are not typical employee situations. I must market my company. But I also must market myself, because I am a franch...
The thoughts of an aging technology consultant.